Branding
We are Enrise. We take something to greater heights. Ourselves, our teams, our company, our clients and even society. You can see it already in our logo mark, which stands for growth, scale, acceleration and rise. We enrise.
The ‘enrising’ brand mark and the brand name together form our logo. In premium black on a warm and sunny yellow. We made this color combination even important as the logo. When using Enrise somewhere, people will recognize our brand by color in the first place. It’s the yellow color that stands for optimism, innovation, attention, enthusiasm, energy and stimulation: all the moods you need to move forward, stand up and rise.
Primary Logo: Black on yellow
Everywhere possible, use our black logo on a yellow surface or background.
Secundary Logo for other backgrounds
Submarks
Color palette
Yellow
Screen
HEX #F2A900
RGB 242,169,0
Print
CMYK 0/30/100/0
Pantone 130C
Light Yellow
Screen
HEX #FDF2D9
RGB 253,242,217
Print
CMYK 1/5/19/0
Pantone 7506 C
Black
Screen
HEX #000000
RGB 0,0,0
Print
CMYK 50/40/40/100
Pantone Black
Light Grey
Screen
HEX #C8C9C7
RGB 200,201,199
Print
CMYK 25/18/20/1
Pantone 420C
Medium Grey
Screen
HEX #75787B
RGB 117,120,123
Print
CMYK 53/41/39/23
Pant. Cool Grey 9C
Dark Grey
Screen
HEX #53565A
RGB 83,86,90
Print
CMYK 63/51/46/40
Pant. Cool Grey 11C
Typography
Official fonts
At Enrise we use some essential fonts for marketing materials like the website and print materials:
- Manrope Bold for headings
- Minion Pro Caption for paragraphs
- Summer Loving Regular for outstanding words, phrases and other oneliners
For these fonts you’ll need a license. Looking for the official fonts for print? Contact the marketing team.
Versatile free fonts
For most other purposes like online documents, presentations and other visual communications online we fall back to Google Fonts:
- Headings: DM Sans Bold
- Paragraphs: Crimson Text Regular
These fonts are less refined than the official fonts, but okay for most publications. And since they are Google Fonts, you can use them across all Google services and everywhere online as well.